
DNA started with a simple idea: quality clothing for everyone.
Founded in Kyrgyzstan, DNA brings fresh style and everyday essentials to customers who value quality and authenticity. We're here to build something real.


Quality apparel, local roots, genuine connection
DNA exists to bring thoughtfully curated clothing to Kyrgyzstan. We believe great apparel should be accessible, affordable, and built to last. We're committed to understanding what our customers need and delivering it with care and integrity.
Meet the DNA Team
A small, dedicated team committed to bringing quality clothing and exceptional customer service to Kyrgyzstan.

Founder & Owner
Shetos Eldeeb
Passionate about quality apparel and building DNA into a trusted local brand.

Style Consultant
Asel Toktobaeva
Helps customers find the perfect pieces and builds lasting relationships through personalized service.

Sales Associate
Team Member
Provides excellent customer service and supports the sales team.
What it's like to build DNA
Working at DNA has been rewarding from day one. Building something new in the Kyrgyzstan market means every decision matters, and I love the direct impact we have on our customers' choices.

Shetos Eldeeb
Founder, DNA Clothing Store
Being part of DNA during these early stages is exciting. We're creating something authentic in the local market, and I'm proud of the variety and quality we bring to our customers every day.

DNA Team
Retail specialist
Building momentum in Kyrgyzstan's market
DNA is establishing itself as a trusted clothing destination. These milestones reflect our commitment to quality apparel and customer satisfaction as we grow.
1
Dedicated founder
Shetos eldeeb personally drives every decision and customer interaction at DNA.
100%
Customer focus
We prioritize quality apparel and reliable service in every customer relationship.
Local
Kyrgyzstan-based
We serve our community with apparel options tailored to local preferences and needs.
Growing
Market presence
DNA is building brand recognition and trust as a new player in retail clothing.
Let's connect with DNA
Have questions about our apparel or want to learn more? Reach out and we'll respond promptly to help you find what you're looking for.
